Tap-in and get in-tune with the change-makers of every market.
We challenge the flattening and homogenization of culture and how it applies to communicating to consumers. Understanding cultural nuances and how to apply culture to intentionally speak to diverse audiences. Black culture resonates broadly extending deep, cultural traditions that span generations and all consumer groups. The power of Black influence is something businesses should consider, not just for African-American audiences, but for the general population, too. We challenge the flattening of homogenization of culture.